"
Va Va Voom" is a song by Trinidadian-American
[1] recording artist Nicki Minaj from the deluxe version of her second
studio album,
Pink Friday: Roman Reloaded. It was released on September 12, 2012 by
Young Money,
Cash Money, and
Universal Republic as the fifth
single from the album. The song was written by Minaj, Lukasz Gottwald, Allan Grigg, Max Martin, and Henry Walter, and it was produced by
Dr. Luke,
Kool Kojak, and
Cirkut. Being released as the fifth single, it was sent to UK
radio stations on September 15, 2012 and later sent to Top 40 mainstream radio on October 23, 2012. It was planned to serve as the
lead single, but its release was postponed at the last minute in favor of "
Starships"; it was later released as a promotion for the album's
reissue Pink Friday: Roman Reloaded – The Re-Up.
"Va Va Voom" is a
dance-pop and
electropop song with
lyrics about
sexual activity towards a male. Upon its release, the song received acclaim from critics, with it being catchy and radio-friendly. Commercially, the song entered the top twenty in countries including Ireland, Slovakia, New Zealand and the United Kingdom. An accompanying music video was shot in December 2011, but was initially shelved after Minaj decided not to release "Va Va Voom" as the album's lead single, because she was not happy with the video's end result.
Background[edit]
"Va Va Voom" was written by Minaj, Lukasz Gottwald, Allan Grigg, Max Martin and Henry Walter, with production by Dr. Luke, Kool Kojak and Cirkut.
[2] It was intended to be the lead single from
Pink Friday: Roman Reloaded. It was to be solicited to
rhythmic contemporary radio stations on February 7, 2012.
[3] It was later postponed a week to February 14, 2012, with a release to
contemporary hit radio scheduled for the same date.
[4][5] However, Minaj announced that "
Starships" would instead be released as the lead single.
[6]
On May 24, 2012, a poll was posted on Minaj's website, asking fans to help select the next singles, the poll is divided into three categories, the third category asks to choose the second worldwide pop single, the choices were: "
Pound the Alarm", "
Whip It", and "Va Va Voom". "Va Va Voom" had the most votes and won the poll. "Whip It" came in second place and "Pound The Alarm" came in third. However, after several radio stations in the UK, France, and Australia started heavily playing "Pound the Alarm", Minaj announced on June 6, 2012, that "Pound The Alarm" has been chosen instead.
[7][8][9][10] "Va Va Voom" was eventually solicited to
contemporary hit radio in the United States on October 23, 2012.
[11]
Composition[edit]
Musically, "Va Va Voom" was described as "a sultry, electro-pop thumper" by
Digital Spy.
[12] Lyrically, the song talks about "seduction finds Minaj playing the temptress atop some delicious dub-lite pulsations."
[13] It contains the lyrics "I know that he got a wife at home, but I need just one night alone."
[13] The verses of the song are rapped, while the bridge and chorus are sung. "Va Va Voom" is set in
common time with a
tempo of 127 beats per minute. Written in the
key of
C minor, it follows the
chord progression Cm–E
♭–B
♭–A
♭; Minaj's voice spans from A
♭3 to B
♭4.
[14]
Reception[edit]
Critical response[edit]
According to
MTV's Kara Klenk, "Va Va Voom" remains a "stand out track" on the album, along with "Beautiful Sinner," "
Come on a Cone" and "
Beez in the Trap."
[15] Sarah Crafford of
The Sun Chronicle recommended the song to listeners who favored Minaj's Pop tracks, complimenting the song as a "catchy, sing-along and soon-to-be hit!."
[16] Comparing the song to that of "Super Bass," Alexander Miller of
Quinnipiac University's
Quad News stated that "Va Va Voom" could find itself as the hit bonus single of the album.
[17] Bradley Stern from
MuuMuse was very positive saying the song was "insanely infectious" and compared the song to
Britney Spears' song "Seal It With a Kiss".
[13] He also said "Throw in a very '
You da One'-esque breakdown (again, Dr. Luke), and you’ve got an unbelievably sickening (in the good way!) pop tune."
[13]
David Jeffries from
Allmusic chose "Va Va Voom" as a standout track on the album.
[18] He compared the song to "some Black Eyed Peas-styled flash."
[19] Sal Cinquemani from
Slant Magazine described the song as "the most obvious successor to Minaj's crossover hit [Super Bass.]
[20] David Asante of the Urban entertainment website
That Grape Juice gave it a positive review and christened the song "SuperBass 2.0"."
[21]
Chart performance[edit]
Following the album's release, "Va Va Voom" sold 46,000 downloads, prompting it to debut at number seventy-nine on the
Billboard Hot 100.
[22][23] It also debuted on the
Canadian Hot 100 at number seventy-four.
[24] The song also garnered success across American
Billboard charts, charting at number fifty on the
Hot Digital Songs chart, 45 on the Hot Canadian Digital Songs chart, fifteen on the Rap Digital Songs, and twenty-one on the Pop Digital Songs.
[24] As of December 2014, "Va Va Voom" has sold 1.1 million copies in the United States.
[25]
The song debuted at thirty-six on the
Australian Singles Chart, where it eventually peaked. It stayed there for two non-consecutive weeks, and stayed in the charts for seven weeks altogether.
[26] The song then charted at twenty-nine on the
New Zealand Singles Chart and peaked at number twenty, continuing her top twenty peaking success. It stayed in for only eight weeks.
[27] The song peaked at six and one on the
Belgium Singles Chart (Flanders and Wallonia), respectively and number sixty on the
German Singles Chart.
In the
UK Singles Chart, the song debuted at number 43, before climbing to number 20 a week later where it stayed there for two consecutive weeks. It spent a total of eight weeks in the top 40. The song debuted at number 37 in the
Scottish Singles Chart, before climbing to 20 a week later, spending a total of eight weeks in the top 40. In the
Irish Singles Chart, "Va Va Voom" debuted at number 31, before going on to peak at number 13 in its fifth week in the top 40. The song spent nine consecutive weeks in the top 40.
Music video[edit]
Background[edit]
The music video was filmed on December 21, 2011, in
Los Angeles and was directed by
Hype Williams.
[citation needed] Even though during filming Minaj tweeted: "The look were about to shoot, your gonna Spazz",
[28] she later expressed her disliking of the end product, but eventually stated that it will be released as a result of the song becoming a single.
[29][30] The music video premiered on October 26, 2012 on E! News.
[31]
Synopsis[edit]
Minaj's mythical persona is showcased throughout the video.
The video begins with a rising sunset set in a fairytale like setting set in the wilderness. Two
unicorns appear running across water, a reference to the movie Legend
[citation needed], before Minaj appears in a costume with a male companion (rumored to be Robin Hood) behind her, and special effects are displayed throughout the video. Minaj and the boy, dressed in a
nobleman's attire continue to be flirtatious towards one another throughout the video, and he tries to woo Minaj, but she continues to play hard to get. The unicorns appear once more before Minaj is shown in another bizarre costume accompanied by a blonde wig. Then Minaj appears to be channeling the fairy tale princesses
Sleeping Beauty and
Snow White, while cooking, a
knight appears before Minaj and intimidates her with his
sword. She then appears to be lying inside of a glass showcase (possibly a glass "coffin", as follows the story of Snow White). In the end, Nicki pulls a surprising twist by appearing as the evil Queen and seducing the male companion when he arrives to save the "Snow White (Nicki)" from the glass showcase.
Reception[edit]
Gina Serpe from E! News gave the video a positive review, stating: "It's safe to say this video has something for everyone. Starting with Nicki herself looking damn good".
[32]
Live performances[edit]
Minaj performed "Va Va Voom" live for the first time on television on January 25, 2013 on
Jimmy Kimmel Live!.
[33]
Charts and certifications[edit]
Weekly charts[edit]
|
Year-end charts[edit]
|
Certifications[edit]
Radio history[edit]
Country | Date | Format |
United Kingdom | September 12, 2012[59] | Mainstream radio |
United States | October 23, 2012[60] |
France | November 9, 2012[61]
|
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